Episode 12 | Branded podcast in Europe: the case of Blum

In this episode of 'Sounds Like Europe' we tackle a very important topic: the intersection of press freedom and the podcasting industry in the Balkans.

To analyse this issue, Javi Caminero is joined by News Decoder journalist Andrea Knezevic and Ljudmila Jankovic, a journalist for the Press Freedom Foundation in Serbia. 

In this first episode of 'Sounds Like Europe' we look for the answer of a very important question: How do you start a cross-border podcast?

Now, four months into the WePod project, two co-productions are already underway. To explain how you manage to coordinate a cross-border podcast collaboration, our host Javi Caminero talks to Alexander Damiano Ricci, Chief Operating Officer of Bulle Media and coordinator of the WePod project. 

Podcasts have become a global phenomenon. However, the success of a podcast is heavily conditioned by its social context. The formats that are huge hits in Spain could be less successful in Poland, or Ireland. On this episode, Javi Caminero is joined by Edu Alonso, Head of Podcast for Southern and Eastern Europe at Spotify, to understand how the European audience listens to podcasts.